Case study
Native HR Product from Discovery to AppExchange
A three-developer team shipped a native HR application to AppExchange with 3x go-to-market acceleration
At a glance
- Client
- CrossTalent
- Sector
- HR Tech / SaaS
- Engagement
- 14 months
- My role
- Historical role stated in the case narrative
- Salesforce clouds
- Salesforce
- Outcome
- 3x — Go-to-market acceleration
Situation
A native HR application had to leave discovery and land on AppExchange. It did: published package, three developers, 3x go-to-market acceleration.
I defined the pain points with clients and led the team from proof of concept to the final package.
Challenge
The work covered discovery, product decisions, delivery, packaging constraints, and publication rather than one customer implementation.
Action
As Lead Product Manager and Architect, Sébastien defined pain points and user stories with clients and led three developers from proof of concept to final package.
Result
The application was published on AppExchange, and the standardised Scrum-based process achieved 3x go-to-market acceleration.
Reflection
The verified proof is product lifecycle leadership, team size, publication, and acceleration; security-review detail or customer-org scale is not inferred.
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