Case study
Native HR Product from Discovery to AppExchange
A three-developer team shipped a native HR application to AppExchange with 3x go-to-market acceleration
At a glance
- Client
- CrossTalent
- Sector
- HR Tech / SaaS
- Engagement
- 14 months
- My role
- Historical role stated in the case narrative
- Salesforce clouds
- Salesforce
- Outcome
- 3x — Go-to-market acceleration
Situation
CrossTalent was building and commercialising a native HR application on Salesforce.
Challenge
The work covered discovery, product decisions, delivery, packaging constraints, and publication rather than one customer implementation.
Action
As Lead Product Manager and Architect, Sébastien defined pain points and user stories with clients and led three developers from proof of concept to final package.
Result
The application was published on AppExchange, and the standardised Scrum-based process achieved 3x go-to-market acceleration.
Reflection
The verified proof is product lifecycle leadership, team size, publication, and acceleration; security-review detail or customer-org scale is not inferred.
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whether I can help.
No slides. No pitch deck. Bring the decision context and current artifacts, or describe the problem in your own words. I'll tell you whether I'm the right fit and what the next step costs — before you've finished your coffee.
- Response timing confirmed after review
- If I'm not the right fit, I'll point you at someone who is
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